A decade ago, Made.com - along with a couple of similar ecommerces - took extensive advantage of the payment terms of their oversea suppliers (mostly in Asia). Their supply chain execution allowed them to sell their goods while goods were still in-transit. This worked well for furniture as customers - at the time - were OK waiting a month or two to receive their order. I don't know where they stand now, but I suspect that the supply chain tensions (sourcing problems in Asia + surge of transport fees) do pose significant challenges to this business model.